written on 03.03.2014

Applying Big Data Approaches to Competitive Intelligence Challenges


Pharma CI professionals generally don’t think they have a “Big Data problem”. It’s true that the 2 “V”s : Volume and Velocity aren’t so great a challenge in this space but the other 2 : Variety and Veracity have been a Competitive Intelligence challenge since long before the “Big Data” label was invented. How can […]