Bernie Zeiher

Astellas CMO Bernie Zeiher: Leaving No Stone Unturned in the Quest for Patient Value

Global / Bernie Zeiher, chief medical officer (CMO) of Astellas explains why the ‘patient-defined value’ of medicines is crucial to developing therapies that truly address patients’ unmet medical needs. Zeiher outlines some of Astellas’ work with patient advocacy groups to generate these insights, why a new era of real-world data (RWD) generation and access is good news…