Colombia Harold Karam, General Manager of Farma de Colombia, speaks about the implementation of business strategies for the company moving forward, including the growing footprint in the institutional market, while focusing both on own product development and new licensing agreements. Mr. Karam, you have been appointed general manager about four years…
Farma De Colombia Having just recently celebrated its 50th anniversary in Colombia, how would you describe Farma de Colombia’s unique business model and what have been its keys to its success? We are a brand company. We build marks and brands. While we do sell to the government, our main strength lies in…
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